Ricoh, or its corporate name Ricoh Company, Ltd., was founded by Kiyoshi Ichimura on February 6, 1936. Its headquarters is located in Ginza, Chuo-ku, Tokyo, Japan. Its current chairman is Masamutsi Sakurai, while the president CEO is Shiro Kondo. As of March 31, 2010, it has a total capital of 135.3 billion yen, and its net sales amounts to 2,016.3 billion yen. It has a total of 272 group companies. The corporation’s business line include industrial products – optical equipment, thermal media, semiconductors, measuring equipment, electronic component, etc., imaging and solutions – laser printers, digital duplicators, related software, related supplies and services, facsimile machines, MFPs or multifunctional products, analog/digital copiers, etc., and others such as digital cameras. Ricoh has a total of 108,500 employees as of March 31, 2010.
When it comes to digital cameras, the company has developed manufactured various models such as GXR, CX1, GX200, GR DIGITAL II, GR DIGITAL III, RICOH R10, R8, CaplioR7, R50 and CX3.
GXR cameras
These cameras have an interchangeable unit camera system. It was introduced last December 18, 2009. With this camera, the user can change the lenses, as well as the image processing engine and image sensor.
CX1 cameras
These cameras can expand the range of expression of the user. It is a compact digital camera that was launched last March 13 this year. This camera has a variety of functions incorporated in it. These functions have evolved from the previous models.
GX200 cameras
These cameras were introduced to consumers so that they can have a taste of what we call photographic expression. It is a compact digital camera with high performance. It operates like an SLR, but unlike an SLR it is compact. With this camera, the user has a higher level of freedom when it comes to picture taking. Also, the user has a photographic range that is expanded. It produces high quality pictures.
GR DIGITAL II cameras
These cameras are made to produce high performance from its compact character. It will be launched this year on the 22nd of November. Even without changing the original concept, high quality can be still achieved using this camera.
When it comes to solutions, the company’s products include Embedded Software Architecture, Ricoh Information Security and Document Security, @Remote, and Four-Tiered Solution Structure.
Embedded Software Architecture
It is an application that was produced to achieve improved efficiency in the workflows of any enterprise. This application is J2ME compliant. With this, the unique requirements of the customers will be met. Also, optimum versatility is what this application offers.
Four-Tiered Solution Structure
Under this, the company has its main products such as fax machines, multifunction copiers, printers, scanners, digital cameras, digital printers, electronic devices, and printed circuit boards. Their software related products include desk top binder, scan router series, and different types of business and industrial software. Under its supplies, the products are PPC paper, toner, thermal rewritable film, and thermal paper. All of these products are developed and manufactured to address the need for office automation. With these products, the office environment will be innovative while being friendly to the environment.